SEO refers to Search Engine Optimization. It is a course of action which influences the visibility of a website in the search results of a Search Engine. SEO assists to boost Search Engines in finding and ranking your website higher than the thousands of other available website, thereby helping your website in getting more traffic from the Search Engines. If a website shows up in the search result list more often, then it will get more visitors from the users of the Search Engine. Besides, SEO may also aim at local search, video search, image search or academic search.